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REGIONAL PLATFORM FOR ARTISANS

"Building competitiveness through cooperation and innovation: Accessing export markets for handicraft products"

Summary of the New Year’s Bazaar – “Craft Art For You”

As part of the project “Building competitiveness through cooperation and innovation: Accessing export markets for handicraft products”, funded by the European Union Office in Kosovo, on 14.12.2019 ABC Creation organized face-to-face (traditional) selling exhibition. The exhibition took place in hotel Continental in Skopje from 11h -18h.

During the New Year’s Bazaar “Craft art for you”, the ten artisans who previously took a part in the coaching program, participated and had opportunity to present and sell their products in front of a very large audience.

In order to reach a larger audience, the project team prepared a marketing research through which we discovered that is the most popular bazaar in our country. We came to a conclusion that the New Year’s Bazaar in the biggest hotel in Skopje, Hotel Continental, during which 50 artisans traditionally every year are presenting their products, is the most popular and most visited bazaar. That’s why we got in touch with them and we arranged for our bazaar to be in the same place at the same time as theirs.

We achieved a great benefit, since our 10 artisans socialized with the other 50 artisans and they presented their products in front of a very large audience.

Also, during the Bazaar we managed to introduce the web platform to the new artisans, who would be the potential sellers of the e-shop.

The web platform consist this web site http://craftexport.net/ and the e shop http://craftart4you.com/. On the web site you can find all the information about the project activities and on the e-shop you can sell and buy very beautiful and unique handmade products made by artisans from Kosovo and North Macedonia.

 

 

This website was created and maintained with financial support from the European Union, within the project "Building competitiveness through cooperation and innovation: Accessing export markets for handicraft products". Its contents are the sole responsibility of the project implementers – ZBK Creation, the Association Zenith and the Advocacy Training and Resource Center – and do not necessarily reflect the views of the European Union.